Push organic sales of the collagen supplement and out rank main competitors for UK based keywords.
Prior to the product launch, we spent 3 months creating content and began seeding for keywords that were relevant to the product / collagen industry.
We did this by working closely with the client to create a lot of keyword based content and optimising the existing pages.
Then once the product went live, we immediately optimised this page and utilized the existing rankings to push organic sales.
Once the product went live, in the first month, organic sales generated £5000 of total revenue and 57 total sales. As most of these sales were subscriptions, this is a large monthly recurring revenue. In total, in 6 months, organic search totalled £50,000.