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According to Google search data, there’s a demand for Jackie Weaver’s nudes

Jackie Weaver quickly made national headlines after footage of a chaotic parish council Zoom meeting went viral on Twitter.

The meeting clerk from the Cheshire Association of Local Councils became a sensation overnight, after she took control and moved loudmouthed attendees from the virtual meeting.

The clips have since gathered a cult online following, resulting in memes and merchandise across the globe. But, how many people are *actually* talking about Jackie – and what are they interested in?

Here’s what our team found out:

Our Head of PR & Social, Beth Cook, says, “It’s amazing to have tools at our fingertips that offer such robust social listening data. It’s not important just to figure out that conversations are happening – but more so where they’re happening, what they consist of, and where they’re heading next”.

She concludes, “Being able to jump on an emerging topic and react is a great way to give your brand authority, and show you’re in-the-know. Before the news cycle changes, snap up the opportunity to add value or insight to something that’s already being talked about”.

If you’re looking to take your business skyward with a fresh Digital PR strategy, get in touch: beth@upugo.com


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