Video matters. A breakout trend in marketing over the past decade, it’s a thriving avenue to drive traffic to your website and give your business that edge over its competitors.
Whether it’s for SEO, engagement or social media, a well crafted video can help you achieve any business objective.
As an SEO first agency, we know that including a video on your page helps you increase your search engine results page (SERP) rank in three key ways:
- It increases your click-through rate – we’re talking about a 157 percent increase in organic traffic
- It lowers your bounce rate – captivate visitors and they’ll stay on your site twice as long
- It creates quality backlinks – quality content means more backlinks to boost your SEO
It’s video production with a purpose. And that purpose is to supercharge your site’s visibility online.
How we do it
A successful video strategy starts way before you even pick up the camera. And a good strategy requires focused goals and experts who know how to achieve them.
If you want your video to boost your website, you’ll need a plan that takes into account every single element involved.
We’ll work with you to identify who your ideal target audience is and carry out in-depth video keyword research to ensure you’re planning a video that’s guaranteed to appeal. We’ll tell you when to engage with your audience and how to display your finished video for maximum impact.
Want to learn more? Let’s chat.